2016 Silverado: The New Face of Strong

July 14th, 2015 by
  • Bolder, more sculpted look reflects Silverado strength, dependability
  • Available support for Android Auto and Apple CarPlay
  • Expanded use of 8-speed transmissions; additional safety technologies

DETROIT – Chevy Trucks are on a roll, with Chevrolet pickup
sales up 32 percent so far this year. Chevrolet intends to strengthen
this momentum with significant updates for the 2016 Silverado 1500
full-size pickup.

“The redesigned 2016 Silverado will build on Chevy Trucks’ legacy of
dependability. It will feature a more muscular appearance and offer new
customer-focused technologies,” said Sandor Piszar, marketing director
for Chevy Trucks.

“New front end designs with bold horizontal elements, sculpted hoods
and dramatic lighting reflect the strength and refinement that have
helped make Silverado the fastest growing full-size pickup brand this
year.”

Other changes for 2016 will include expanded use of 8-speed automatic transmissions, updated Chevy MyLink with support for Android Auto and Apple CarPlay, and additional safety technologies.

The redesign of the 2016 Silverado 1500 is part of an aggressive strategy to build on Chevy Trucks’ momentum.

Since the introduction of the all-new Silverado 1500 in the spring of
2013, Silverado sales have grown by double digits, on a percentage
basis, each year. Through June of this year, Silverado sales are up 14.6
percent. Chevrolet also sold 41,575 midsize Colorados during the same period.

More product details will be available this fall, closer to the public debut of the redesigned 2016 Silverado 1500.

Source: New feed

Posted in Uncategorized